Ethan Tobman for Renault 'The Alphabeat' featuring DJ David Guetta| Directed By So Me

Renault, the innovative French auto company teamed up with renowned DJ David Guetta & his wife Cathy to promote Renault's latest creation: Twizy, the 100 % electric car. The Guettas & Renault focused on the correlation between the electric energy of music and the power behind the Twizy. The ingenuity is clear in the below commercial ad campaign directed by So Me. Set Design by Ethan Tobman.